Unleash Your Inner Baker: Join the My OREO Creation Contest and Win Big!
For decades, OREO has been more than just a cookie; it’s a cultural phenomenon, a symbol of childhood joy, and a staple in pantries worldwide. But what if you could put your own stamp on this iconic treat? What if your wildest flavor fantasy could become the next big OREO sensation? Now, that dream is a delicious reality with the highly anticipated My OREO Creation Contest. This exciting competition invites OREO enthusiasts from all walks of life to submit their most innovative and delectable flavor ideas, offering a life-changing opportunity to win a grand prize and see their culinary vision come to life on store shelves.

The Enduring Legacy of OREO Flavors: A Journey Through Sweet Innovation
My journey with OREOs spans a lifetime. As a self-proclaimed OREO aficionado, my friends and family often turn to me for the latest scoop on new OREO flavors hitting the market. From classic Double Stuf to unexpected seasonal delights, the OREO brand has consistently pushed the boundaries of cookie innovation. Each new release brings a wave of excitement, transforming the humble cookie into an adventurous tasting experience. Our household is a testament to this enduring love; my husband, kids, and I share a deep appreciation for those delightful chocolatey wafers and creamy fillings. You could say we’re a true OREO-loving family, always eager to explore the next inventive flavor!
Over the years, I’ve had the pleasure of sampling a multitude of these inventive creations. Some have been fleeting romances, while others have earned a permanent place in my heart – and occasionally, my recipe book! For instance, the Key Lime Pie OREOs were an absolute revelation. Their tangy, sweet, and wonderfully refreshing notes inspired a delicious no-bake cheesecake dessert that quickly became an instant family favorite. The playful nostalgia of Fruity Crisp OREOs, with their vibrant colors and crispy texture reminiscent of childhood breakfast cereals, also captured my taste buds with a burst of sugary delight. More recently, the OREO Thins Coconut flavor emerged as a delightfully tropical and lighter alternative that perfectly hits the spot, offering a sophisticated twist on the traditional OREO.
Yet, amidst all these delightful discoveries, one flavor has forever eluded me: the legendary Blueberry Pie OREOs. Despite relentless searches across every grocery store in my area, they remained a mythical treat, always just out of reach. The disappointment of never finding them only fueled my desire for truly unique and innovative OREO flavors. To this day, the quest continues, and I eagerly await the chance to finally experience them. This personal pursuit for a unique OREO flavor perfectly illustrates the excitement and anticipation that the My OREO Creation Contest aims to harness – turning every fan’s dream flavor into a potential reality.
Your Dream, Your OREO: How to Enter the My OREO Creation Contest
This is where the magic happens! OREO is not just introducing new flavors; they’re inviting you, the devoted fan, to become a flavor architect. The My OREO Creation Contest is a unique opportunity for Walmart shoppers to conceptualize and submit their very own OREO flavor idea. Imagine the thrill of seeing your creation on store shelves, knowing you designed the next iconic OREO, and walking away with an incredible grand prize of $500,000! Yes, you read that right – half a million dollars for your delicious ingenuity! This is more than just a contest; it’s a chance to leave an indelible mark on a beloved brand and claim a truly remarkable reward.
The journey to OREO stardom begins at your local Walmart. Keep an eye out for exclusive in-store demos, where you might get a sneak peek at some of OREO’s latest experimental flavors. These demos are a fantastic way to spark inspiration, offering a taste of the creativity that OREO encourages. You might encounter innovative concepts that challenge your perception of what an OREO can be, pushing you to think outside the box for your own submission. Recently, OREO has delighted fans with imaginative flavors like Jelly Donut, capturing the essence of a breakfast favorite, and the festive Firework OREO, which features exciting popping candy for an unexpected textural experience. Their OREO Thins line also continues to impress with sophisticated options like Coconut and Salted Caramel – both truly amazing and a testament to OREO’s unwavering commitment to flavor innovation.

My Winning Entry: The Indulgent Tiramisu OREO
If I were to submit my dream flavor to the My OREO Creation Contest, my heart, and taste buds, would undoubtedly lead me to create a Tiramisu OREO. This isn’t just a flavor; it’s an experience, a journey to a beloved Italian dessert reimagined in cookie form. Picture this: a rich, dark chocolate OREO cookie, perfectly crisp and familiar, embracing a decadent creme filling. But this isn’t just any creme; it would be a harmonious blend of two distinct layers – one, a robust, aromatic espresso creme, delivering that essential coffee kick, and the other, a smooth, subtly sweet mascarpone creme, providing a creamy, delicate balance.
Tiramisu holds a special place in my culinary preferences. Its exquisite balance of bitter coffee, sweet cream, and a hint of cocoa is simply unparalleled. The idea of translating that complex, layered flavor profile into an OREO is incredibly exciting. The chocolate cookie would provide the perfect backdrop, mimicking the cocoa dusting often found on tiramisu, while the espresso creme would deliver that essential coffee richness. The mascarpone creme, with its delicate sweetness and incredibly creamy texture, would bind all these elements together, creating a sophisticated and utterly irresistible cookie. This Tiramisu OREO would offer a truly gourmet twist, elevating the classic OREO experience into something truly extraordinary and completely reminiscent of the iconic Italian dessert that everyone knows and adores. It would be an OREO for those seeking indulgence, a moment of sophisticated bliss in every bite.
Crafting Your Own Masterpiece: Tips for Your OREO Creation
Now it’s your turn to dream big! As you ponder your potential half-million-dollar OREO flavor, consider these tips to help spark your creativity and make your submission stand out. Crafting a winning OREO requires more than just a good idea; it demands careful consideration of flavor, texture, and appeal. Let your imagination run wild, but keep these practical elements in mind:
- Think Beyond the Obvious: While classic dessert flavors are always a safe bet, sometimes the most unexpected combinations create the biggest buzz. Could a savory-sweet profile work? Or perhaps a flavor inspired by a global cuisine, a unique spice, or a seasonal fruit? Innovation often lies at the crossroads of familiarity and surprise.
- Focus on Flavor Balance: A truly great OREO has distinct but complementary flavors that work in harmony. How will your chosen flavors interact with the chocolate or golden cookie base? Consider the interplay of sweet, tart, salty, spicy, or even umami notes to create a complex and satisfying taste experience.
- Consider Texture: OREOs are known for their crisp cookie and smooth creme. Could your flavor incorporate additional textures, like a crunchy candy piece, chewy fruit bits, a gooey center, or even a different type of creme consistency (think whipped, custard-like, or even a fudge swirl)? Texture adds another layer of delight to the eating experience.
- Draw from Personal Favorites: What desserts, drinks, or even nostalgic treats do you absolutely adore? Transforming a beloved personal favorite into an OREO can infuse your idea with passion and authenticity, often resonating deeply with others who share your taste.
- Visual Appeal: How would your OREO look? Would it have a unique colored creme, speckles, a marbling effect, or even a different cookie design or color? Visuals play a significant role in enticing consumers and making your flavor idea even more memorable.
- Market Appeal: Who would buy your OREO? Does it appeal to a wide audience, or does it target a specific demographic (e.g., coffee lovers, fruit fanatics, those seeking a decadent treat)? A flavor with broad appeal and clear market potential has a better chance of becoming a mainstream hit.
Remember, the goal is to create something truly innovative and delicious that OREO fans worldwide will crave. Don’t be afraid to experiment with bold ideas and let your culinary creativity shine through!
Experience the Innovation at Walmart: More Than Just a Store
My quest for the Tiramisu OREO (and that hefty prize!) sends me straight to my local Walmart, and I urge you to do the same! These stores are currently buzzing with excitement, hosting those exclusive demos where you can sample inventive new OREO flavors firsthand. It’s a fantastic opportunity not only to get inspired for your own submission but also to discover limited-edition treats you might not find elsewhere. These experiential events are designed to ignite your imagination and give you a tangible sense of the innovative spirit behind OREO.
While you’re there, be sure to keep an eye out for the absolutely incredible Milka OREO bar. It’s a delightful fusion of creamy Milka chocolate and classic OREO cookie pieces, a treat that’s truly worth grabbing as an extra incentive for your visit. These in-store experiences are designed to immerse you in the world of OREO innovation and give you a tangible sense of what’s possible with the cookie brand, making your contest entry process all the more engaging and informed.

Your Chance to Shine: Submit Your OREO Creation Today!
This is your moment, OREO lovers! Your chance to become part of OREO history, win a life-changing sum of money, and leave your mark on one of the world’s most beloved cookies. Don’t let this incredible opportunity pass you by. Head into your local Walmart, get inspired by the latest flavors, and then unleash your creativity. Think about what makes your dream OREO truly special, what unique combination of flavors and textures would make it an instant classic.
What would your dream OREO flavor be? I’m genuinely excited to hear your imaginative ideas! Sound off in the comments below and share your unique OREO creation. Let’s get a conversation started about the future of OREO flavors! And for the ultimate opportunity to win the big bucks, make sure to submit your ingenious flavor concept directly to the official My OREO Creation Contest page here. Good luck to all the aspiring OREO creators, and happy inventing!
This post is sponsored by OREO, but the content and opinions expressed here are entirely my own.
My OREO Creation Contest Details:
No PURCH NEC. 50 US/D.C./PR 18+. Enter by: 7/14/17. Rules apply.
